During a business meeting in which I was in yesterday, we talked all about service. As we were "remodeling" our business as we do personally every other week, (everyone in our office takes out a 3 hour block of time the same exact day of the week at the same exact time of the day, every other week to work only on our personal business, and not on loans) I realized that our company is really a service company or a relationship company, and we happen to do mortgages. Our company name is First Mortgage Investors, but our first focus is relationships and service. That hits home to me. I don't want past clients to think that I was some random person they came across in life that entered their information into a computer and BANG!!!, a loan happened. I would hope that if one of my clients had a flat tire near my home that they could call me on my cell to help them get it fixed. I want to be a family's mortgage guy for life and consult the siblings of the parents that originally used my services like a family uses a dentist or family doctor for years and years.
Next time, Brad
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